No transaction fees · No revenue share · No per-order tax · AI tools billed below ↓
Which plan is right for me?
Three plans, one product. Pick where you are right now — you can move up the moment your range outgrows it.
Starter
You're getting your first personalized range live — a few designs on one product type, proving the motion before you commit.
↗Move up to Growth when three templates stop being enough — new product types each want their own layout — or when you want the Artwork Export API.
Growth
Personalisation is doing real selling — returning customers asking for it, new product types queued up, a 3PL handling fulfillment.
↗Move up to Scale when you want unlimited templates, multi-store coverage, or a named human on Slack.
Scale
You're running serious volume or multiple stores, with print-ready files wired straight into your fulfilment stack.
↗Bigger than this? Book a call — multi-store, in-house fulfilment, custom SLAs. We'll shape it around your operation.
Still not sure? Email us with what you sell and how many designs you run — we'll tell you straight up which plan fits, no sales call required.
+Wrangler AI · Optional add-on
Pay for AI by the action.
Optional. Lives inside your Customizer — your customers see one tool. You only pay when they actually use AI.
No credits, no expiry, no top-ups. Bill arrives at the end of the month, like a phone plan.
Background removal
$0.005per image
Half a cent per image. Run it on every customer upload — it barely registers on the bill.
AI image generation
$0.06per image
A real photo on a real product, in one prompt. Print-ready out of the box.
AI graphic text
$0.06per design
Stylised type art for product decoration. Same rate as image generation.
Volume discounts apply automatically.
0–500 generations / month$0.06
501–2,000 / month$0.05−17%
2,001–10,000 / month$0.04−33%
10,001+ / month$0.035−42%
Discounts apply to AI generations once your monthly volume crosses each threshold. Background removal stays a flat $0.005/image at every volume.
What it actually costs.
Small store$81 / month~1,000 orders / month1,400 AI generations
2,100 background removalsMid-size brand$399 / month~6,000 orders / month8,400 AI generations
12,600 background removals8-figure operator$1,785 / month~30,000 orders / month42,000 AI generations
63,000 background removals
Trusted by top-performing brands
Frequently asked questions
Can I switch plans later?
Yes. Upgrade or downgrade any time. Prorated.
Do you take a cut of my revenue?
No. Flat monthly fee, always. Shopify billing.
How long does it take to migrate from Customily or Teeinblue?
Most brands are live in an afternoon. On Scale we do it with you — concierge onboarding is included. On Starter and Growth, the setup guide plus support get you there the same day.
What happens if AI usage hits my monthly cap?
The AI tools pause until your next cycle — or you raise the cap, your call. Normal customization keeps working the whole time.
Ready to Wrangle?
14 days free on every plan. Happy to walk you through it first.